How Persuasive Writing Tactics Help You Connect With Readers | Mary Chris Hines, Interact Media

Hines writes:

Here are some vital points of persuasive writing, and an explanation of the human nature that makes these points pertinent to persuasive writing. As you study these tactics, you will come to better understand your readers, enabling you to perhaps get more effective in writing persuasive copy.

Here are the headings for each of her points:

1. Make an Emotional Appeal
2. Tell a Story 
3. Use Analogy and Comparisons 
4. Repeat Important Factors 
5. Tell the Reader the Reason Why 
6. Be Consistent 
7. Provide Authorities or Proof.