OpenIDEO - How might we design an accessible election experience for everyone? - Inspiration - Plain language matters to voters!: We must be sure that ballots use language that all voters understand. This study showed that voters were more accurate on a ballot with plain language instructions than on one with traditional wording.
"In a study with 45 voters in 3 U. S. states, we had people vote two ballots that differed only in the language for explaining how to vote and for describing some of the specific contests. People made fewer mistakes on the ballot with plain language. And they greatly preferred the ballot with plain language."
