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Saturday, August 18, 2012

Checklist: Is My Message Relevant? | Kivi Leroux Miller, Kivi's Nonprofit Communications Blog

Kivi's blog features an easy-to use, printable graphic about the relevance of messages in nonprofit communications materials (and other types of materials too!).

To be relevant, the graphic says, a message should meet at least two of these criteria:
  • It's rewarding.
  • It's realistic.
  • It's real time.
  • It's responsive.
  • It's revealing.
  • It's refreshing. 
The graphic briefly explains each of Kivi's Six R's of Message Relevance. 
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This article is featured today (Aug. 18) in Garbl's Good Cause Communications--available at the Nonprofit Communications tab above and by free email subscription.

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