To be relevant, the graphic says, a message should meet at least two of these criteria:
- It's rewarding.
- It's realistic.
- It's real time.
- It's responsive.
- It's revealing.
- It's refreshing.
The graphic briefly explains each of Kivi's Six R's of Message Relevance.
___________
This article is featured today (Aug. 18) in Garbl's Good Cause Communications--available at the Nonprofit Communications tab above and by free email subscription.
No comments:
Post a Comment
Please comment on my blog post--or ask me a question about writing!.